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Armour Media

Political Advertising

Social Impact

 
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We make ads that win.

Armour Media is an award-winning political advertising agency based in Los Angeles.

We make media that wins campaigns.

We believe in the power of storytelling and authentic narratives to elect candidates and deliver social change.

We helped pass the nation’s first clean energy ballot initiatives — fighting climate change by requiring utilities to generate electricity from renewable sources.

We helped the American Cancer Society pass three initiatives to tax tobacco products and put billions into health care.

We’ve created ads on behalf of President Joe Biden, President Barack Obama, Senator Alex Padilla, Senator Barbara Boxer, Stacey Abrams, California Assembly Speaker Robert Rivas, and many US Representatives and local elected officials.

"Powerful messages that stand out in a sea of advertising"

— The New York Times

 

Social impact and issue advertising

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We make change

happen.

We create media for candidate campaigns, advocacy campaigns, independent expenditure campaigns and ballot initiatives on behalf of some of the leading progressive candidates and causes in America.

We created swing-state independent expenditure ads to help elect Joe Biden and Barack Obama, and we created ads that have helped flip over a dozen Republican House seats to Democratic to win back the House.

We also helped create the nation’s first political text-to-donate campaign, raising millions for President Obama.

Mark Armour

Armour Media is led by Mark Armour, a Los Angeles-based media strategist, director and creative director. He’s a former press secretary for Al Gore.

Our clients